Its as inevitable as death or taxes. Fuel prices go up, and a host of devices appear claiming to give you better gas mileage. Green Plus, a bulk fuel treatment used in Cyprus isnt one of those, but caught our eye as someone inserted nanotechnology into the press release.
Fortunately, its only the press office who cant tell the difference between nanotech and chemistry as neithet company makesany such claim elsewhere.
It does, however, highlight a growing trend. Pop a nano into the marketing and see if your stock price goes up or your insurance premiums go up.